For students grade 8 and up — the earlier, the better

Your personal college counselor, from first plan to acceptance letter

Learn how admissions really works, build a plan across courses, activities, essays, and money — and track it year after year, adjusting as your student grows.

Student planning at a desk with textbooks, laptop, and planner

Learn

Short guides that teach families how admissions and aid actually work — before decisions get made.

Plan

Build a self-serve strategy across courses, major fit, activities, essays, and financial aid.

Track

Follow the plan through the years — re-evaluate and adjust as grades, interests, and goals evolve.

Everything a counselor would build with you

Five connected plans, one student profile.

Curriculum roadmap

Course plans built from your school's own catalog, matched to target-college rigor expectations.

Major fit exploration

Find majors that fit interests and outcomes, backed by real earnings data by school and field.

Extracurricular strategy

See where each activity ranks for your target schools — and exactly what one tier up requires.

Financial aid planning

Match your family's real budget to proven aid strategies — before the college list is built.

Essay planning

Turn the student's real story into a narrative admissions officers remember.

Signature

Application evaluation

Score your profile against a specific school's admit benchmarks — and simulate how your plan moves the score.

Counselor-level guidance, without the counselor-level bill

Private counselors run thousands of dollars a year. TopuLaunch tracks the same plan for the price of a streaming subscription — through every grade, every re-evaluation, every change of heart.

$9.99–$49.99
per month · cancel anytime
See plans

Students who launched

Placeholder stories — replace with real students, photos, and written consent before publishing.

Priya · Stanford '29

Started in grade 9 · computer science

The roadmap caught my course rigor gap in sophomore year — early enough to actually fix it.

Marcus · MIT '28

Started in grade 10 · engineering

The plan simulator showed exactly which two moves mattered most. So I did those two things.

Elena · Columbia '29

Started in grade 8 · pre-med

Financial fit was part of our list from day one — no April surprises, and full aid.

The best time to start was grade 8. The second best is today.

Free to start — build your first roadmap in fifteen minutes.